Cross Shinjuku Vision Digital Signage Media Art

Cross Shinjuku Vision Digital Signage Media Art

Created by

CUZ

Where

Cross Shinjuku Vision, Tokyo, Japan

Project

Cross Shinjuku Vision Digital Signage Media Art Content Planning, Direction, and Production

Project Description

– Planned, directed, and produced media art content for Cross Shinjuku Vision, a digital signage landmark in Shinjuku, Tokyo, Japan

– Reimagined the signature IP of CUZ, which colors the streets of Shinjuku with gold

– Created a frame on a screen that features a curved surface on the side, creating a three-dimensional representation of an organic object 

Magical Hours of Shinjuku

"When the magic hour is reached, the frozen world melts into gold, and the beautiful secrets it holds resonate."
We reinterpreted CUZ’s signature IP to blend in with the Shinjuku cityscape.