Times Square NYC Digital Signage Content

Digital Signage Media Art Content Planning, Direction, and Production

Created by

CUZ

Where

New York Times Square NASDAQ, Reuters

Related Project

Project

New York Times Square Digital Signage Anamorphic Media Art Content Planning, Direction, and Production

Project Description

– Planned, directed and produced anamorphic media art videos for Nasdaq and Reuters in Times Square, New York

– The second work of ‘LOVE EARTH, SWITCH OFF’

– Reflected the characteristics of curved surfaces and multi-faceted displays
that produce a three-dimensional effect through cylindrical anamorphic and maximize the sense of connection between the linked signage

LOVE EARTH, SWITCH OFF

When you turn off the switch, Mother Nature's time begins.
This work is a New York version of 'LOVE EARTH, SWITCH OFF', which previously won a global award.
It is a future-oriented concept that harmonizes with the street view of Times Square and delivers the message of the symbiosis of the future and nature.
When the large switch in the center of the screen turns off, a spectacular change begins and the regeneration of Mother Nature begins.